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Jo wins ‘Business Leader of the Year’ at the South West Awards 2024 

Jo wins ‘Business Leader of the Year’ at the South West Awards 2024 

Katrina Ashmore |

Our MD Jo has won a prestigious South West Award for ‘Business Leader of the Year’ at last night’s ceremony held in Swindon. Now in its fifth year, The South West Awards for Business & Community run by The Great British Expos recognises businesses, charities, and individuals that have made an outstanding contribution in the region.

Jo joined the family business in the early 2000s, taking over as Managing Director in 2011, ensuring Dorwest is still the brand customers know and love today.

Jo was shortlisted for both ‘Business Leader of the Year’ and ‘Female Entrepreneur of the Year’ categories, with nearly 100 nominees in each – so Jo is especially proud to have won!

We’re so proud as Jo is incredibly passionate about the brand and our customers, from her contribution to the pet industry with unique formulations, to her belief in first-class customer service by putting our customers and your pets at the forefront of the business.

The judges panel commented:

“Your leadership is commendable. Your commitment to innovation, outstanding customer service and growth is inspiring!”

Jo says: 

"I’m so incredibly proud to have won! I grew up watching my parents lead the way with their business entrepreneurship and am proud to have taken Dorwest to the next level alongside my husband and fellow Director Ben. Dorwest is now a household name in pets’ wellbeing, being synonymous with quality and trust in every aspect of the business. I surround myself with the absolute best people in the Dorwest Team and this award would not be possible without their support."

To find out more about the South West Awards winners, visit: Latest Winners: South West Business & Community Awards